Pinterest

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 Chapter 8 is about marketing with Pinterest.  Pinterest is one of the major social media's that I am least familiar with.  I feel like there are many college age males that would say the same.  Males make up only 15.3% of all Pinterest users.  After reading on this chapter about the components of Pinterest it seems pretty similar to other social media platforms.  Pinterest seems to be one of the easier platforms to shop on.  People on Pinterest spend 2 times more than other platforms.  For this reason using Pinterest to market a product is essential, especially if your target audience is females.  Pinterest's unique algorithm allows for a good amount (5-30) of posts needed per day to maximize reach.


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